XP Inc. (XP)

XP Inc. (XP) is the leading technology-driven financial services platform in Brazil, having disrupted a banking sector historically dominated by five legacy institutions. Led by CEO Thiago Maffra, XP’s mission is to "Transform the financial lives of people" by providing transparent, low-cost access to investment and banking products. The company holds a dominant industry position as the largest independent broker-dealer in Latin America, managing over R$1.1 trillion in assets under custody (AUC). By late 2025, the XP stock has evolved from a pure wealth management play into a comprehensive "Full-Service Financial Ecosystem," offering credit cards, international banking, insurance, and corporate services to its millions of active clients. Its vision is to be the primary financial hub for every Brazilian citizen and business.

The business operations of XP Inc. are divided into three primary segments: Retail, Institutional, and Corporate & Issuer Services. The Retail segment remains the company’s engine, contributing over 75% of total revenue through its "Advisor-Led" model and its digital-first self-service platform. A major growth driver in 2025 has been the "Vertical Integration of Banking," as XP successfully transitioned its investment clients into its high-margin banking and credit products, reaching record net income levels. In late 2025, XP reported a Net Margin of 28.5% and a robust Common Equity Tier 1 (CET1) ratio of 18.5%, significantly outperforming the Brazilian banking average. The 2026 strategic roadmap focuses on "The Internationalization Pivot," aiming to scale its offshore investment offerings for Brazilian high-net-worth individuals while expanding its corporate lending desk. By utilizing its "Platform Moat"—which offers over 800 different investment products from 100+ managers—XP creates a high-switching-cost environment for its users. This "Network Effect" is a primary driver for the XP stock price, as the company captures a larger share of the Brazilian household wallet in a stabilizing interest rate environment.

The XP stock is listed on the NASDAQ Global Select Market under the ticker symbol XP. As a major player in the "Emerging Markets Fintech" space, XP Inc. has shown remarkable resilience in navigating the volatility of the Brazilian Real and local political cycles. For investors tracking the XP stock price, the company’s continued dominance in net new money (NNM) and its expansion into higher-margin segments like insurance are critical indicators of its long-term compounding potential. The XP Inc. stock represents a core holding for those seeking exposure to the digitization of the Latin American middle class.